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Meeting Rising Eco-Friendly Packaging Demands

Posted by Carla Colwell
26th October, 2023

The packaging sector is undergoing a revolution, following a resurgence in demand for eco-friendlier materials. As the industry focusses on sustainability to meet both consumer and environmental needs, we examine some of the trends driving innovation.


Trends driving rising demand

Eco friendlier materials are generally growing lighter and are required to be more portable than the typically traditional. This is one of the drivers of its rising popularity. When compared to traditional glass, metal and some rigid plastics, lighter modern materials are also helping to reduce the overall costs, wastage and environmental impact.

This is particularly important when we consider the surge in demand in the eCommerce sector in recent years. This trend is far from over and businesses from all sectors are finding themselves faced with growing opportunities in the retail markets.

As the call for sustainability grows ever-louder, innovation in a wider range of lighter, more easily recyclable or reusable materials, such as foils and sachets and form fill and seal bags is in turn accelerating.


Innovations in Eco packaging

Across the packaging industry, producers are looking to meet consumer needs in the midst of some of the most important innovations we’ve ever seen. Advancements in pouch production, recycling processes, mono-materials and bio-plastics are helping to revolutionise packaging in almost every sector.

As a growing number of businesses now need to embrace the possibilities, packaging lines will not only require adaptability to the widening range of materials, but also scalability to ensure future-proofing.


Incorporating New Materials into the line

Making the switch to lighter materials requires careful consideration from a range of perspectives if future proofing is the objective. Lines will need to remain adaptable to change yet maintain vital consistency to truly harness all the opportunities.

Introducing automation is the inevitable answer. However, it can prove challenging for many packaging lines to upgrade when innovation is driving the need for adaptability – both now and in the future. Taking a scalable approach to automated packaging machinery needs close assessment and the right advice.


Let us help

Jacob White packaging machines have been meeting the needs of packaging lines for more than 100 years. We know how to support the adoption of the latest materials and we understand the value of injecting vital scalability where you need it most.

Let us help you to introduce solutions that streamline your packaging and distribution operations, allowing you to adapt to some of the most innovative packaging materials on the market – today and tomorrow.

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